Metaxas debunks PP’s abortion-less rebranding

In the midst of Planned Parenthood’s attempt to cast a new identity to retain federal funding and deflect attention away from its recent scandals, Christian leader Eric Metaxas exhorted the abortion giant to stop its “dishonest rebranding.”

After recalling Colgate’s failure to rebrand its toothpaste business in the 1980s to sell a frozen dinner line, he criticized Planned Parenthood’s campaign aimed at convincing Americans that it offers more than one product.

“Planned Parenthood has spent the last few years insisting that its clinics offer all kinds of services besides abortion,” Metaxas informed in an op-ed posted on The Christian Post (CP). “As the latest stunt in this ongoing campaign, they’ve partnered with Avengers director Joss Whedon to produce a high-budget ad titled ‘Unlocked.’”

A world without Planned Parenthood …

He described Whedon’s commercial as a “three-minute propaganda piece” that tried to get Americans to envision a world without Planned Parenthood.

“It’s a dark and scary place where a mother dies of cancer because she can’t get screenings, where a couple breaks up because of a sexually transmitted disease, and where a young woman’s dreams of college are crushed by a positive pregnancy test,” Metaxas recounted from the ad.

When Whedon sat down to an interview to discuss the possible defunding of Planned Parenthood, he attempted to make the abortion provider look as if it were a one-stop health services center for women.

“[If Planned Parenthood shuts down], millions of people lose access to basic health services [such as contraception, cancer screenings, and sex ed],” Whedon recently told TIME magazine.

Metaxas argues that the liberal director’s words resembled talking points that were likely put in his mouth by Planned Parenthood President and CEO Cecile Richards, who – along with other abortion activists on the Left such as former first lady Hillary Clinton and former President Barack Obama – argue that the world’s largest abortion provider “does so much more than abortion.”

Some of Richards’ rebranding attempts were recently communicated through social media.

“Fact: Every day Planned Parenthood’s doors stay open, another 8,118 people get health care,” Richards tweeted Friday.

But the misleading nature of Richards’ so-called “fact” was soon revealed.

“While it is a fact that women can receive cancer screenings, be tested for sexually transmitted diseases, and receive contraceptives at Planned Parenthood, a large part of the organization’s daily work still includes abortion,” TheBlaze reported. “According to Planned Parenthood’s 2014–2015 annual report, the organization killed 323,999 unborn babies over the course of that year, which equates to approximately 1,045–1,062 unborn babies each day.”

And just one month earlier, Richards was found trying to rebrand her abortion business again – ironically on Mother’s Day.

“Nothing says ‘I love you, Mom!’ like standing up for the right of mothers everywhere to get the care they need,” Richards tweeted on May 12.

But Hollywood actor James Woods was quick to let his multitude of Twitter followers know the truth about what kind of “healthcare” Planned Parenthood really provides.

“Hard to say ‘I love you, Mom’ from a medical waste dumpster… #DefundPP,” Woods told Richards via Twitter the next day.

Found out by the facts …

Making his case that Planned Parenthood is all about abortion, Metaxas pointed to the numbers provided by its own books and the Guttmacher Institute – an organization known for its progressive stance on abortion.

“But as our friends at Save the Storks point out, Planned Parenthood’s 2014-15 annual report shows that they perform a meager 1 percent of the nation’s pap smears, and less than 2 percent of all clinical breast exams,” Metaxas informed. “The pro-choice Guttmacher Institute reports that over 80 percent of teens receive sex-ed instruction from somewhere besides an abortion clinic, and contrary to repeated claims by Planned Parenthood’s leadership and advocates, they perform a grand total of zero mammograms.”

Another telling statistic not mentioned by Leftist politicians and the mainstream media was also brought to light.

“[A]ll 650 Planned Parenthood-affiliated clinics in the U.S. barely participate in real healthcare,” the Christian apologist noted. “In fact, Americans so rarely choose this abortion giant for other services, we hardly notice when the few clinics not offering abortions close.”

In fact, Planned Parenthood has reportedly been shutting down its few facilities that cater to women’s healthcare needs other than abortions – because there is little need for them.

“LiveAction News reports that Planned Parenthood quietly shuttered three of its six New Mexico facilities – all of which were dedicated to those ‘other services,’” Metaxas pointed out. “Apparently, they weren’t covering expenses. Waving off the closures as no big deal, a Planned Parenthood regional official said – get this – that community health centers could pick up the slack. She might as well have admitted her organization’s services were not needed.”

A separate account of Live Action’s research into the matter revealed more about the true nature of what really goes on behind Planned Parenthood’s doors across the U.S.

“[Live Action’s] video adds that over the last 10 years, Planned Parenthood’s annual breast exams have declined 60 percent,” Breitbart informed, noting that its annual abortions have increased 27 percent. “Additionally, the group’s annual Pap tests have decreased 77 percent.”

The abortion giant’s smoke and mirrors game has led undiscerning Americans to believe that their tax dollars are saving and improving lies – instead of exterminating them.

“Despite the stark decline in services other than abortions, Planned Parenthood’s government funding has more than doubled – from $272 million to $553 million – with the group claiming taxpayer funding is not used to pay for abortions,” Breitbart’s Dr. Susan Berry impressed.

The real Planned Parenthood

Metaxas, once again, revisited the obvious concerning the true operations of Planned Parenthood.

“Colgate sells toothpaste, and Planned Parenthood sells abortions – more than anyone else in the business,” the acclaimed Christian author pointed out. “In fact, it’s where over a third of all abortions in America happen. We know how Planned Parenthood’s bread is buttered, and Planned Parenthood employees know it, too.”

Besides lying about its services, Planned Parenthood has been in the business of maliciously butchering preborn babies and profiting off of their dismembered body parts – all the while denying its involvement … despite videos proving otherwise.

“Recent footage from undercover investigator David Daleiden captured affiliates at the National Abortion Federation conference who spoke openly of Planned Parenthood ‘selling’ fetal body parts to ‘increase revenue.’” Metaxas divulged. “Some also joked about pulling unborn babies apart and how ‘gross’ it is when tiny eyeballs fall into their laps.”

However, Left-leaning corporations, mainstream media, politicians and judges consistently join forces to keep a lid on such discoveries and avoid widescale public outrage … by turning public scorn in the other direction.

“YouTube quickly removed the video, and now U.S. District Judge William Orrick is considering contempt sanctions against Daleiden, who’s already facing 15 felony charges for taking this undercover footage in the first place,” Metaxas continued.

He noted that Planned Parenthood is also in the business of creating its own reality and reinventing its identity in order to continue doing what it was designed to do – make money and kill babies.

“Planned Parenthood wants to be known for nicer, less horrifying, less controversial services,” Metaxas concluded. “But ladies and gentlemen, at the end of the day, their name means one thing: abortion. And lives depend on putting this big-name brand out of business.”